Benefits of Installing an Asphalt Parking Lot for Your Business

May 16, 2016 1 Comment

If you are a business owner, chances are that you have given the interior of your business more weight in terms of finishing and overall appeal while you have neglected the surrounding areas. Even then, you will be surprised to learn how important the facade is when it comes to attracting customers.

As such, it is advisable to pay attention to the exteriors, such as driveways by making them appealing to the eye. In most instances, the majority of residential and commercial driveways are finished with concrete or asphalt. Asphalt is particularly a preferred choice for many people, as it is about 30-40 percent cheaper compared to concrete.

The benefits of asphalt are much greater than concrete. Here are some reasons why asphalt driveways are a must for your business:

• Flexibility – When compared with concrete, asphalt is more elastic and able to withstand severe weather conditions. The liquid asphalt component allows asphalt to remain flexible, and better able to handle expansion and contraction.

• Resilient – Asphalt is best equipped to withstand wear and tear resulting from high traffic that is common in many commercial establishments. Furthermore, it requires less maintenance making it an ideal choice of materials for your surface.

• Aesthetic value – Not only does asphalt have a smooth surface, but it also looks cleaner. Asphalt can also be freshened up with a coat of asphalt sealer, restoring its original appearance.  In addition, it is liquefied making it customizable. Thus, you can easily stamp in designs as well as decorations.

• Environmental friendly – Asphalt driveways contain reclaimed asphalt pavement (RAP) that is 100% recyclable. RAP refers to old asphalt that is usually milled from pavements that have reached the end of their service life. Asphalt binder is used in the RAP meaning that a minimal amount of virgin asphalt and petroleum are used. Consequently, less mining aggregates are used. Other environmental benefits include cooler asphalt temperatures and reduction of storm system basins. Moreover, when in its porous form, asphalt requires less energy for manufacturing, significantly reducing odor, emissions as well as smoke.

• Economical – Asphalt paving is usually less costly upfront compared to concrete paving. In addition, choosing asphalt for your driveway is cost effective in the long run. That is, it reduces the overall lifetime cost of a paving project. Asphalt helps to reduce the demand on storm sewers effectively eliminating some of the local government impact fees. Apart from quick installation that allows traffic to return in the shortest time possible, the long-term repairs and maintenance costs of asphalt are also low. On the other hand, concrete takes long to lay and set, thus can result in loss of business. In terms of repairs, a crack on asphalt can be repaired inexpensively and quickly.

• Versatile – The installation of asphalt driveways can be done over time depending on availability of funds. Thus, when traffic loading increases, installation can be done at night or during off-peak times when there is minimal disruption of traffic. Asphalt layers may be on a needs basis.

• Safe – Asphalt driveway construction can only mean shorter lane closures translating to more safety for vehicles as well as workers within the work zone.

When completed, asphalt driveways offer other benefits over concrete driveways that include the following:

• They are skid resistant as they offer high friction due to the use of durable aggregates.

• The surface is smoother compared to cement.

• The surfaces greatly reduce the degree of spraying and splashing during storms. This improves driver visibility.

• The black asphalt surface also aids in visible delineation of pavement markings and lanes.

Investing in an asphalt driveway is a good move as the benefits far outweigh the initial investment. If anything, asphalt driveways will attract potential customers to come to your business where they can engage you more thus, adding value to your business.

Author Bio:

Sam Wade is an innovative digital marketing manager designing end-to-end marketing campaigns or Jackson Asphalt. His expertise lies in developing unique marketing processes that ensure continued growth and development of the business. Sam has successfully led the marketing team of Jackson Asphalt with his knowledge and experience.

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